Merchant of Record = We Handle Everything
A Merchant of Record (MoR) is the legal entity that sells to your customers. When you use Waffo Pancake, we become your MoR.We're the Seller
Legally, we sell to your customers.
You Get Paid
Revenue goes to you. Minus fees.
How It Works
Without MoR vs With MoR
Without MoR (DIY)
You’re responsible for:- Registering for taxes in every country
- Calculating correct tax rates
- Filing tax returns everywhere
- Staying compliant with changing regulations
- Handling audits and disputes
With MoR (Waffo Pancake)
We handle:- Global tax registration
- Tax calculation and collection
- Tax remittance
- Regulatory updates
- Audits and disputes
Global Tax Complexity
| Country | Tax | Rate | Complexity |
|---|---|---|---|
| USA | Sales Tax | 0-10%+ | 10,000+ jurisdictions |
| EU | VAT | 17-27% | 27 countries, different rules |
| UK | VAT | 20% | Post-Brexit rules |
| Canada | GST/HST | 5-15% | Federal + provincial |
| Australia | GST | 10% | Digital services rules |
Real Cost Comparison
| Approach | Monthly Cost | Time |
|---|---|---|
| DIY Global Tax | $2,000-15,000+ | 20+ hours/month |
| Hire Tax Consultants | $2,000-10,000 | 5-10 hours/month |
| Waffo Pancake | Included in fees | 0 hours |
What We Handle
Tax Calculation
Tax Calculation
Real-time calculation based on:
- Customer location
- Product type
- Local tax rules
- Exemptions and thresholds
Tax Collection
Tax Collection
Correct tax at checkout:
- Inclusive or exclusive pricing
- Multi-currency
- Real-time rate updates
Tax Remittance
Tax Remittance
We pay to authorities:
- On-time filing
- Correct jurisdictions
- Proper documentation
Payment Processing
Payment Processing
- All major card networks + digital wallets
- Chargebacks and disputes
- Refunds
- Currency conversion
MoR vs Payment Processor
| Feature | Payment Processor | MoR |
|---|---|---|
| Processes payments | Yes | Yes |
| Tax calculation | No | Yes |
| Tax collection | No | Yes |
| Tax remittance | No | Yes |
| Legal seller | You | MoR |
| Tax liability | You | MoR |
Using just Stripe? You’re still responsible for all tax obligations. With us, we handle everything.
Benefits
Solo Founders
No LLC Required
Traditional MoRs require a legal entity. We don’t. Get paid directly to your personal bank account.
Startups
Focus on Product
Don’t spend engineering time on billing. Ship features instead.
Growing Companies
Scale Globally
Expand to new markets instantly. We’re already compliant in 173 countries.
FAQ
Do customers see Waffo Pancake?
Do customers see Waffo Pancake?
Customers see your brand on checkout. Invoices show us as legal seller (required for tax compliance), but feature your branding prominently.
Can I use my own payment processor?
Can I use my own payment processor?
No. MoR model requires us to process payments. This is how we legally handle your tax obligations.
Which countries do you support?
Which countries do you support?
173 countries. See the full list.
Supported Countries
Full list of countries where you can sell.