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Find the Right Guide for Your Business

Whether you’re selling digital products, running a SaaS subscription, or managing day-to-day operations, these guides walk you through the entire process — from setting up in the Dashboard to going live.

Business Scenarios

Sell Digital Products

Courses, templates, ebooks, software licenses. Set up one-time purchases and start selling in minutes.

Run SaaS Subscriptions

Monthly/yearly plans with trials and cancellation handling. Manage recurring revenue with ease.

AI Product Billing

Billing for AI products and API services. Subscription tiers with token quotas, dynamic pricing, and metering tools.

Operations

Set Up Webhooks

Get notified when payments succeed, subscriptions renew, or refunds are processed. Configure notifications in Dashboard.

Manage Refunds

Handle refund requests, set refund policies, and track refund status from your Dashboard.

Quick Decision Guide

I want to…Guide
Sell a course, ebook, or templateSell Digital Products
Launch a SaaS with monthly/yearly plansRun SaaS Subscriptions
Bill for AI products or API usageAI Product Billing
Get notified on payment eventsSet Up Webhooks
Handle customer refund requestsManage Refunds

Before You Start

Make sure you have:
  1. A Waffo Pancake accountSign up here
  2. A store created — You’ll be guided through this during onboarding
  3. Test mode enabled — All guides use test mode by default, so you can safely experiment
You can do everything from the Dashboard without writing any code. When you’re ready for deeper integration, check the API Reference.

No-Code vs Code

  1. Create products in Dashboard
  2. Copy the checkout link
  3. Share anywhere — your website, email, social media
Best for: Quick launches, validating ideas, non-technical merchants.

Code Integration

  1. Create checkout sessions via API
  2. Handle webhooks for automated fulfillment
  3. Build custom flows
Best for: Custom experiences, automated delivery, advanced tracking.
All guides start with the no-code approach. Code integration is introduced where it adds value, with links to the API Reference for details.